The city Foxes: Website Enhancement

Over a 10-week period for my Management of Innovation and Technology course, I applied my skills in a real-world context. I worked on a business plan for The City Foxes Winery. My focus on the business plan was the technological plan, enhancing the winery's digital presence and customer engagement. Key improvements included integrating an interactive calendar for exploring upcoming events, tastings, and promotions, with color-coded event types. I used Canva for this portion. Additionally, I introduced a user-generated content section to add to their current website. By adding this, it encourages customers to share experiences and photos of past visits. Social media integration enriched the platform, creating a dynamic space for potential customers. I added this future of their website by designing it through Wix.com. This experience demonstrates my commitment to enhancing digital experiences for businesses with a real-world impact.